Tuesday, May 31, 2011

Start Thinking In Motion

Recently I have been thinking that I really need to learn more about video production. Now with our world becoming more of a digital landscape I do believe that this education would be wise to invest in.

I don't think print design and still photography will die 100% but in order to survive in today's workplace one must continue learning. If you are interested in educating yourself in motion you may learn a tidbit at http://bit.ly/mwB1lU.

Wednesday, May 25, 2011


Above is an e-zine that I designed to tell you what Helena V. Studio has been up to this month. I have been using another service provider for quite some time but recently decided to try out another.

If you are looking to share your vision with others via an email newsletter, at an affordable price, I'd like to suggest using
http://mailchimp.com/ .

Their customer service is very good, they are fun and professional.

The only thing is, you'll need to have your very own list of contacts. For example, 
AdBase is an email service provider that offers a database of creative professionals emails + phone numbers. Mailchimp.com doesn't offer this service.

If you are looking to share your vision with lots of business professionals I highly recommend AdBase. They are very helpful and professional but more on the pricey side because they have more services to offer.

Best of Luck! -Helena V. 

Wednesday, May 18, 2011


Last week I was asked to photograph six pieces of jewelry for a designer Tirza Fine Design based in Brooklyn, NYC. I set up my studio with black plexi on stands, to place the jewelry on, my lights, reflectors, camera and laptop and shot different variations. It was a two day job.
After the photo shoot I chose to design a poster for my portfolio. I added the green line element on the top and the bottom of the page, which leads the eye into the ring, then with Arial Narrow, my font of choice, I typed, kerned and placed the "lauren collection : ring by tirza fine design" on the left side of the page and lastly added "luck is believing you're lucky- by tennessee williams" on the right side of the page.
If you'd like to see it at a larger size visit http://www.helenavstudio.com/.


Tuesday, May 10, 2011

Where in the War Room Is Hillary Clinton?

This is an eye opener, see above! 

I found online that the famous white house war room photo of the Osama Bin Laden raid was edited in Photoshop.

Big No, No! Hello copyright infringement!!!

More information at http://bit.ly/j2ZB9v.

Friday, May 6, 2011

Gorgeous Letterpress Printing

This morning I went on press, downtown to review my wedding invitation designed by my friend Casey Coyle Lozoraitis, http://www.caseycoyle.com/. She introduced me to letterpress printing. If you are wondering what that is, it is when you see copy indented into a thick piece of quality paper. It is a beautiful effect! If you'd like to see an example visit the homepage of Aldine's website, http://aldine.com/.

If you ever want to use a good letterpress printer I highly recommend Aldine, quality printing and service too!